IBB Gift Brochure

The gift catalogue was sent out to around 2100 smaller and larger businesses in Berlin and resulted in 535% increase sales over last years' Christmas season. Clients like "Deutsche Bahn" or "Stadt Berlin" made their employees an "Ick Bin Berliner" Christmas gift.
Task

Design a compelling gift catalogue attracting b2b-clients from smaller and bigger companies. The main goal is them buying gifts for their employees.

  • Strategy

    Strong Company Branding; Emotional Design

  • Design

    Bold, heavy weighted outlines; Intense, clashing colours; Very energetic forms and elements; Illusion of live-like depth and volume

  • Client

    Ick Bin Berliner; www.ick-bin-berliner.de

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