Get In Touch
Schlossbergstraße 5, 72070 Tübingen
contact@alexanderfechner.com
Back
Publication
January 16, 2020

Ladycircle Brochure

I designed (layout, graphics) a nutrition book for Ladycircle, a German fitness brand for women.

The nutrition book was seen in leading fitness magazines in Germany and sold over 108.000 copies. The brand Ladycircle earned more recognition and made a 130% gain in new members compared to the previous year.

Task

Design a 100 pages nutrition book for women who want to be fit and change their nutrition habits. The book should stengthen the Ladycircle brand.

  • Strategy

    Strong Company Branding; Emotional Design

  • Design

    People in happy, positive poses; Flat (in terms of depth); High readability through clean and simple design; Sans serif fonts favoured

  • Client

    Ladycircle Fitness (ladycirclefitness.de)

Next Project
SG Podcast Cover

Leave a Reply

Your email address will not be published. Required fields are marked *

We use cookies to give you the best experience. Cookie Policy